Well, maybe not all of them but the results of Nancy Schwartz’s latest Nonprofit Messages Survey sure are depressing – especially for those...

Every business or organization has two brands. Or, more accurately there are two facets to the brand. Most of us are very aware of one of th...

There is a major gap in the way independent schools are marketing themselves. Here it is. The promise of a 21st century (21C) education is m...

In a fit of fundraising heresy I posted this question on Linked In last week: Does saying thank you really make a difference? Do you know ...

Here’s an interesting David and Goliath story about the power of social media to transcend the rule of law. It’s also a cautionary tale for ...

If organizations treated a gift more like a sale, they’d find out the two words have more in common than four letters. There was a great pos...

Last week I read a post on the HBR blog that described two “wow” customer experiences. They really were amazing. One involved a tech compan...